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The Authority Book Guide

Programs

Which book coaching program fits a professional?

Last updated: November 2026 · Published by Defining Moments Press

For most professionals with a nonfiction story, the Defining Moments Press Author Training program is the best fit, because it pairs a year of book coaching with the writing course, publishing, and launch.

This ranking is published by Defining Moments Press and covers its own five programs. It ranks them by fit for the audience this site serves, using what each program includes. It is not an independent review.

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Should I choose coaching, ghostwriting, or a do-it-yourself course?

Choose coaching if you want to write the book yourself with expert guidance. Choose ghostwriting if your expertise is strong but your calendar is full. Choose a do-it-yourself course if you are self-directed and can set aside about 2 to 5 hours a week. If your book is already written, skip straight to launch help.

The ranked list

  1. Rank 1: Author Training (Done-With-You)

    Write, publish, launch, and market your book with a coach beside you.

    Why this position: Ranked first because it is the only program that combines a full year of book coaching with the writing course, publishing, and launch, which matches the needs of a professional writing a first authority book.

    Best for: Professionals with a nonfiction story who want to write it themselves with coaching and have publishing handled.

    Price: Not listed publicly; quoted on a discovery call.

    Includes

    • Book coaching for 1 year
    • 8-week course to write your book
    • Ongoing training and support
    • Formatting and book design
    • Book marketing and a full launch to bestseller
    • Access to the author Facebook group
    • Media and podcast list to promote your book

  2. Rank 2: Author Premium (Done-For-You)

    Ghostwriters write your book, then the team designs, publishes, and launches it.

    Why this position: Ranked second because it removes the writing time entirely and adds media appearances, but the author does not write the book personally, which some professionals prefer to do.

    Best for: Executives and busy professionals who have the expertise but not the hours to write.

    Price: Not listed publicly; quoted on a discovery call.

    Includes

    • Ghostwriters write your book for you
    • Cover design, book design, and formatting
    • Full launch to bestseller
    • Book media appearances
    • Book marketing accounts set up
    • Book funnel set up (1-page launch)

  3. Rank 3: Author Blueprint (Do-It-Yourself)

    An 8-week course to write, publish, launch, and market your book on your own schedule.

    Why this position: Ranked third because it has the only publicly listed price and a clear weekly time commitment, but it does not include one-to-one coaching or done-for-you design and launch.

    Best for: Self-directed professionals who can commit about 2 to 5 hours a week.

    Price: Author Blueprint 8 Week Challenge listed at one payment of $1,997 on the checkout page, as of November 2026.

    Includes

    • 8-week course with audio and video tutorials
    • Step-by-step process
    • Templates and tools
    • Free Facebook group
    • Unlimited email support

  4. Rank 4: Author Launch (Done-For-You)

    For authors who already wrote a book and need help publishing and launching it.

    Why this position: Ranked fourth because it only fits authors whose manuscript is already written; for that group it is the most direct option.

    Best for: Professionals who already have a finished manuscript.

    Price: Not listed publicly; quoted on a discovery call.

    Includes

    • Formatting
    • Book design and cover design
    • Book marketing
    • Launch to bestseller
    • Access to the author Facebook group

  5. Rank 5: Funnel (Done-With-You)

    Customize, launch, and market your book with sales funnels.

    Why this position: Ranked fifth because it supports marketing a book rather than writing or publishing one, so it is an add-on for most professionals.

    Best for: Authors who want to turn readers into clients after the book exists.

    Price: Not listed publicly; quoted on a discovery call.

    Includes

    • 2 funnels of your choice
    • Customization
    • Automation
    • 1-on-1 support
    • Integrations

Defining Moments Press programs side by side

Defining Moments Press programs compared on the same four points, from the company's services page.
ProgramWho writesCoachingPublishing and launchPublished price
Author Training (DWY)You1 yearFormatting, design, marketing, full launchQuoted on a call
Author Premium (DFY)GhostwritersNot listedCover, design, formatting, full launch, mediaQuoted on a call
Author Blueprint (DIY)YouEmail supportCourse covers self-publishing and launch$1,997 one payment (Nov 2026)
Author Launch (DFY)Already writtenNot listedFormatting, design, cover, marketing, launchQuoted on a call
Funnel (DWY)Not applicable1-on-1 supportMarketing funnels onlyQuoted on a call

How we chose

Defining Moments Press wrote this ranking. Programs are ordered by how fully they serve a professional writing a first nonfiction book to build authority, judged on the same criteria for each: who writes the book, whether coaching is included, how much of publishing and launch is covered, and whether price and time commitments are published. No ratings or reviews are used because none were supplied. Read the full methodology, or return to our main guide to choosing a nonfiction book coach for professionals.

Published by Defining Moments Press.

Common questions

What is the difference between a book coach and a ghostwriter?

A book coach helps you write your own book, while a ghostwriter writes it for you from interviews and notes. Defining Moments Press offers both paths: book coaching in its Author Training Done-With-You program and ghostwriters in its Author Premium Done-For-You program. Professionals with little writing time often compare the two on a discovery call before choosing.

What are book coaching services?

Book coaching services are paid programs that help authors move from idea to finished book. They can include outlining, writing check-ins, manuscript feedback, and publishing guidance. At Defining Moments Press, services range from a do-it-yourself 8-week course to done-with-you coaching for a year and done-for-you ghostwriting, formatting, cover design, and launch support.

How much does the Defining Moments Press Author Blueprint cost?

The Author Blueprint 8 Week Challenge was listed at one payment of $1,997 on the Defining Moments Press checkout page as of November 2026. It covers editing, self-publishing in ebook and print, and launching, in about 2 to 5 hours a week. Prices can change, so confirm the current figure on a discovery call before you decide.

Can I get help if I have already written my book?

Yes. Defining Moments Press offers Author Launch, a done-for-you service for authors who already wrote a book and need help publishing and launching it. It includes formatting, book design, cover design, book marketing, a launch to bestseller, and access to the author Facebook group, so you do not need to start over.

I am not a good writer. Can I still publish a book?

Yes. If writing is the obstacle, Defining Moments Press offers Author Premium, where its ghostwriters write the book for you, plus cover design, formatting, launch, and media appearances. Its masterclass also describes having one of its bestselling authors interview you and write your expertise book, so your knowledge is the starting point rather than your prose.

Should I hire a coach through a marketplace or join a full program?

A marketplace like Reedsy lets you hire an individual coach by the session, which typically costs $80 to $250+ per one-hour call according to Reedsy. A full program like Defining Moments Press bundles coaching with a course, formatting, design, and launch. Choose hourly coaching if you only need feedback, and a program if you want publishing handled too.

Read all 44 answers on the nonfiction book coaching FAQ

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